Dipl. Marketing Manager HF

In the federally recognized training course "dipl. Marketingmanager/-in HF", practice comes first.
We prepare you for your professional future and thus give you the tools for a successful career. The title "dipl. Marketingmanager/-in HF" has a high reputation in the economy. The School of Business Administration KV Aarau is strongly anchored in the Aargau/Solothurn region and is in close contact with the business community.
As a "dipl. Marketingmanager/-in HF" you will take on specialist and management tasks in marketing departments of large companies or SMEs. You plan marketing activities and implement projects to achieve the company's or marketing objectives.
As a generalist, you will track down trends and conduct intensive market research. You will also check whether the expectations of the market and consumers can be realized in line with the company's product and service development process.

Training objective

• You will be able to network individual marketing tasks in an interdisciplinary manner and solve them in practice.
• You will work conceptually and operationally with the appropriate problem-solving methods and apply them.
• You will develop into strong, decisive personalities who are able to take on challenging tasks in the areas of marketing, communication and management.