Marketing specialists with federal diploma

Marketing specialists with federal diploma

Provider: EXTRAKT GmbH - Training Institute & Consulting Agency for Marketing and Sales

Price
CHF 10’000
Duration
1 year — 2 years
Level
Novice level
Accomplishment
Swiss Federal Diploma
Language
Deutsch
Location
Zürich

About


Description

What you learn: Marketing specialists...

  • Create concepts derived from the marketing objectives (e.g. marketing, advertising, sales promotion, sales, public relations, sponsoring, social media, trade fair & event concept).
  • Set meaningful goals in the concepts, derive strategies, define required measures within the budget and control them accordingly.
  • Implement cross-media planning integrated across all communication instruments and weight the individual instruments according to the objectives.
  • Cover the area of digital marketing conceptually and operationally.
  • Design strategic and operational distribution, enter into meaningful partnerships and continuously optimize distribution processes.

This is how we work - your advantages

  • Small classes with a maximum of 12 participants allow for participant-focused, comprehensive preparation for the external federal examination.
  • Part-time: 100% professional activity possible.
  • Maximum practical relevance through our own consulting agency and experienced lecturers.
  • Consistent orientation to the requirements of the external federal examination by means of presentations, instructional discussions, individual and group work and intensive seminars lasting several days for 1:1 simulation of the federal examination.
  • Regular reflection on your individual performance.

Requirements

  • You have at least 2 years of professional experience in marketing, advertising, marketing communications, direct marketing, sales or public relations.
  • You have completed at least three years of vocational training, or have graduated from a state-recognized university, university of applied sciences, a higher technical examination for commercial professions or a handles/diploma school.
  • Your knowledge of accounting is at the level of commercial school/KV or you are prepared to acquire this level in our preliminary accounting course. We will be happy to assist you with an objective assessment.
  • You are motivated to devote a substantial part of your free time to your further education goal.
  • Your native language is German or you have very good oral and written German skills. We would be happy to clarify these requirements with you in a personal, non-binding consultation.

Professions

Tags

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