Certificate of Advanced Studies (CAS) Digital Marketing Pro

Certificate of Advanced Studies (CAS) Digital Marketing Pro

Provider: Zurich School of Economics

Price
CHF 5’000
Duration
4 months
Level
Expert level
Accomplishment
Certificate of Advanced Studies (CAS)
Language
Deutsch
Location
Zürich

About


Description

The digital marketing landscape is complex and multifaceted. The CAS Digital Marketing Pro program teaches you all the essential information of digital marketing and turns you into real marketing professionals. Whether UX, prototyping, search marketing, display marketing, email marketing or content marketing and social media: Learn how to use and link online marketing tools. And what's special: The CAS Digital Marketing Pro can be completed digitally and adapts to your learning rhythm.

Description

The rapid development of new tools and trends today makes it increasingly difficult to maintain an overview of all digital marketing tools and tactics. Yet excellence in the coordinated application of these tools is a competitive advantage and success factor for any company. Knowing how to use digital marketing tools means understanding the breadth and depth of a wide range of tools. Because used correctly, companies have many options open to them when addressing customers.

Requirements

University degree / higher degree plus two years of study-relevant professional competence after graduation. Other equivalent educational qualifications with corresponding practical experience can be recognized by means of an extraordinary admission procedure. A possible admission to one or more CAS is basically independent of a possible admission to the MAS. The latter is examined separately in an admission procedure.

Professions

Tags

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